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Donna Karan

Four Play

Donna Karan’s Eldridge Bag inspired the short film “Four Play,” starring Christina Ricci and produced by ALLDAYEVERYDAY. Produced in partnership with People’s Revolution, the project aimed to drive e-commerce sales through celebrity-driven viral content. The film was well-received by the press including articles in WWD and The Wall Street Journal. Additionally, Four Play was selected for the LA International Short Film Festival.

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