As part of Ann Taylor’s ongoing efforts to reach the next generation of working women, we collaborated with the Ann Taylor brand team and their campus ambassador program to develop an extension of their blog presence for their “Style for Students” initiative.
The site housed a Facebook Connect enabled contest to vote on and highlight student’s favorite styles as well as the personal stories and photographs of the ambassadors. The campaign drove unprecedented traffic to the Ann Taylor student website as well as across Facebook and Twitter thanks to our socially-enabled design and content strategy.
Follow Ricky and Carl on their way to work at the Crosby Street store in this video ALLDAYEVERYDAY shot for Carhartt Work In Progress.
As an ongoing collaboration, ALLDAYEVERYDAY works with Express and Greg Kadel Studios by documenting the label’s traveling experiential and print campaign, Rock the Sidewalk, which revolves around a series of runway shows and live events.
MilkMade.com is a robust editorial outlet for Milk Studios, featuring original content, a Tumblr, streaming video and real-time user-generated images.
As a key brand pillar in defining Club Monaco online, the Culture Club Tumblr sets its tone with the mantra “get inspired by what inspires us.”
By taking the idea of Timeline and bringing it to life through motion, ALLDAYEVERYDAY helped Michael Kors create an emotionally-driven retelling of the brand’s story.
For the launch of The Standard’s collaboration with Warby Parker, ALLDAYEVERYDAY and PlayAPI developed a cross-platform photo submission game.