ALLDAYEVERYDAY <3s Tumblr. Having worked with both the platform and the company directly for a number of custom executions, we firmly believe that Tumblr is a key component in a brand’s social media presence.
After seeing the success of its lifestyle blog, Culture Club, Club Monaco seized the opportunity to increase the social reach of its Fall lookbook.
The beauty concept store came to ALLDAYEVERYDAY when its online magazine, The Glossy, needed a makeover.
As a key brand pillar in defining Club Monaco online, the Culture Club Tumblr sets its tone with the mantra “get inspired by what inspires us.”
FiftyThree approached ALLDAYEVERYDAY looking to create a Tumblr theme that helped showcase the work being created via their highly successful iPad application, Paper.
Team Detroit engaged with ALLDAYEVERYDAY to design and develop a Tumblr for the relaunch of the Ford Transit Connect.
In continuing to evolve the online identity of Standard Hotels, we completely overhauled their booking site, overseeing everything from comprehensive technical interactions to the creation of 85 video loops for the homepage.
Launched during New York Fashion Week in September 2012, ALLDAYEVERYDAY designed and developed a Tumblr for top talent agency NEXT Management.
Launched in collaboration with Tumblr for New York Fashion Week 2012, the Milk Made Tumblr is a massively followed property and the main social content syndication channel.
As the global digital agency for Nike’s NRG division, ALLDAYEVERYDAY manages the online presence of Nike Stadiums and the Flyknit Collective workshops.
ALLDAYEVERYDAY partnered with digital strategy firm Undercurrent on an editorially-driven Tumblr for Land Rover USA.
Stylist to Lady Gaga and the Creative Director of Thierry Mugler, Nicola Formichetti approached ALLDAYEVERYDAY to creating a unified interface that allows fans to easily engage with his robust social media presence.
The Standard’s Tumblr is an adjunct to their main editorial site, Standard Culture, highlighting key content and enabling social engagement.
ALLDAYEVERYDAY worked with Nicola Formichetti and UNIQLO to launch a fan-submission Tumblr contest for their S/S 2012 capsule collection launch.
ALLDAYEVERYDAY and Ann Taylor launched Art She Said, a platform for showcasing the fashion house’s ongoing series of commissions by prominent artists in the online community.
Working with the pioneering art site, ALLDAYEVERYDAY designed and developed a Tumblr that leverages artnet’s authority within the art world to attract a younger audience.
ALLDAYEVERYDAY developed a visual Tumblr content discovery tool for Ann Taylor and BlackBook magazine.
Ann Taylor approached ALLDAYEVERYDAY to design and launch their new online editorial property, Ann’s Blog, as a destination for potential customers who may not readily engage or convert if directed to Ann Taylor’s online store.
With the goal of expanding Krug’s circle from connoisseurs to a new generation of pleasure-seeking young moderns, the prestigious Champagne house hired ALLDAYEVERYDAY to create its Tumblr.
“Talent Will Rise” was developed to target Tumblr’s highly engaged community of fashion and design enthusiasts.
For NIKE and (RED), ALLDAYEVERYDAY concepted and executed Tied Together, a 120-hour, five-city relay around the world to fight HIV and AIDS in Africa, beginning in New York City and continuing through London, Milan, Berlin and Paris.
ALLDAYEVERYDAY collaborated with Nicola Formichetti to design and develop a simple online presence for event photography from the Thierry Mugler Parfums debut.
ALLDAYEVERYDAY designed and executed a Tumblr for Avon’s updated social presence and identity, Avon Insider.