Dean Freeman

Dean Freeman is a world-renowned photographer and sought-after commercial director whose intimate, energetic style pulses with sensuality and emotion. A master of imagery and a pursuer of perfection in every frame, he has earned a reputation as a preeminent contemporary iconographer. Lifestyle and fashion are in his DNA — his father, Robert Freeman, shot the first five Beatles album covers, and Dean left school at sixteen to follow that path. Whether he's shooting a supermodel or an anonymous kid on the street, his approach never changes: using imagery to explore the human condition. His black-and-white campaign for Axis Bank with Deepika Padukone and his worldwide Häagen-Dazs campaign with Bradley Cooper are as poetic as they are playful, setting the benchmark for celebrity-driven advertising.